Post by bristi124 on Nov 4, 2024 3:27:46 GMT -5
The first step when opening a business is to think of an impactful and attractive name for the brand. However, there is no point in thinking of a name that fits perfectly with your company but is already registered by another legal entity. After all, how do you know if the company name already exists or not?
This registration is done with the National Institute of Industrial Property (INPI). From the moment it is officialized with this institute, the name becomes the property of the company that registered it throughout the national territory. This means that no one can use it for commercial purposes.
A name is one of a company's most precious assets, isn't it? When they choose that perfect word that sums up a brand, many create such an affectionate bond with that name off page seo service that it's as if they were choosing what to call their own child.
It is with this identity that, at least initially, a company wants to be recognized while it is active. And it is key elements, such as the name, logo and slogan that help to create a more solid and lasting bond between brands and their target audience.
Well, before taking your business name to the world, you need to go through the bureaucratic registration process so that it becomes your property alone.
But how do you know if a company name already exists? Is there a specific database to check trade name registrations? If you are one of those who want to learn how to know if a brand is registered, read the content until the end and we will explain it to you!
How do I know if my company name already exists?
You've brainstormed, put some ideas down on paper, gotten some tips from close friends, done some screening, and finally come up with the name you want for your business. But how do you know if the company name is already taken?
Simply access the company name registration query tool on the INPE website . There you will see a series of search options so you can find out whether the name you thought of is registered or not. When you check the trade name registration, owner or process number, you will see if the name is:
granted (the registration request was accepted);
rejected (the request does not comply with the agency's rules);
archived (there is no longer a valid process at INPI);
or in processing .
If it is already registered, you will have no choice but to think of a new name option and perform the search again to check the status. Only when you think of a new name within your company's classification will you be able to formalize the application and have ownership over it.
How to register a trademark?
The first step to registering a trade name with INPI is to create a profile on the e-INPI platform. Registered? Then follow the steps below to complete the process:
Issue and pay the Federal Revenue Collection Guide (GRU). Costs range from R$142 to R$415, depending on the type of product or service the brand will sell.
Make a petition for the order by filling out the electronic form or printing, filling out and posting the paper form.
Follow the order processing steps carefully and forward the necessary documentation after each update.
Wait for the publication of the decision on the merits in the Industrial Property Journal (RPI).
This entire process can take, on average, 30 to 36 months from the start with the payment of the GRU. Only after validation and recognition in the RPI will your brand be able to receive the ® registration symbol.
It is worth noting that it is possible to follow four different types of trademark registration , such as:
Normative mark : composed exclusively of a combination of letters and numbers
Figurative mark : integrates several elements, symbols, signs, images, ideograms and/or drawings.
Mixed brand: combines visual elements such as symbols, images, among other elements, with written text.
Three-dimensional brand : here the physical format of a specific product or packaging is recorded, highlighting its difference from other products on the market.
This registration is done with the National Institute of Industrial Property (INPI). From the moment it is officialized with this institute, the name becomes the property of the company that registered it throughout the national territory. This means that no one can use it for commercial purposes.
A name is one of a company's most precious assets, isn't it? When they choose that perfect word that sums up a brand, many create such an affectionate bond with that name off page seo service that it's as if they were choosing what to call their own child.
It is with this identity that, at least initially, a company wants to be recognized while it is active. And it is key elements, such as the name, logo and slogan that help to create a more solid and lasting bond between brands and their target audience.
Well, before taking your business name to the world, you need to go through the bureaucratic registration process so that it becomes your property alone.
But how do you know if a company name already exists? Is there a specific database to check trade name registrations? If you are one of those who want to learn how to know if a brand is registered, read the content until the end and we will explain it to you!
How do I know if my company name already exists?
You've brainstormed, put some ideas down on paper, gotten some tips from close friends, done some screening, and finally come up with the name you want for your business. But how do you know if the company name is already taken?
Simply access the company name registration query tool on the INPE website . There you will see a series of search options so you can find out whether the name you thought of is registered or not. When you check the trade name registration, owner or process number, you will see if the name is:
granted (the registration request was accepted);
rejected (the request does not comply with the agency's rules);
archived (there is no longer a valid process at INPI);
or in processing .
If it is already registered, you will have no choice but to think of a new name option and perform the search again to check the status. Only when you think of a new name within your company's classification will you be able to formalize the application and have ownership over it.
How to register a trademark?
The first step to registering a trade name with INPI is to create a profile on the e-INPI platform. Registered? Then follow the steps below to complete the process:
Issue and pay the Federal Revenue Collection Guide (GRU). Costs range from R$142 to R$415, depending on the type of product or service the brand will sell.
Make a petition for the order by filling out the electronic form or printing, filling out and posting the paper form.
Follow the order processing steps carefully and forward the necessary documentation after each update.
Wait for the publication of the decision on the merits in the Industrial Property Journal (RPI).
This entire process can take, on average, 30 to 36 months from the start with the payment of the GRU. Only after validation and recognition in the RPI will your brand be able to receive the ® registration symbol.
It is worth noting that it is possible to follow four different types of trademark registration , such as:
Normative mark : composed exclusively of a combination of letters and numbers
Figurative mark : integrates several elements, symbols, signs, images, ideograms and/or drawings.
Mixed brand: combines visual elements such as symbols, images, among other elements, with written text.
Three-dimensional brand : here the physical format of a specific product or packaging is recorded, highlighting its difference from other products on the market.